Introduction
In our 13 years of software development we have observed professionals with great expertise in their respective fields brought low by the need to apply computer software solutions to their environment. As busy professionals with more than full-time jobs, how could they be expected to wade through the plethora of vendors and solutions? Having selected a vendor how could they provide the software developers with the insight into their world to create the solution that fit the need?
Today you and I are presented with the opportunity to reach a world wide audience with our thoughts, ideas, services and products from the most remote outpost through a presense the world wide web. The questions of, "How do I create it?" and, "How do I let the world know I’m here?" can seem daunting. With something like 60 million active domains and 5 billion web pages how do they find me? There are literally thousands of tools and methods for creating web pages and an amazing number of hosting companies vying for your business.
As developers moving from the more “normal” world of software development to the internet applications we had the same sorts of challenges. Do we use ASP, ASP.NET, PHP, PERL or Coldfusion? What operating system and database do we use? And when we make a decision, even if it is the best one for today, will it still be a good decision for 5 years or even one year from now.
Our goal is to help you make your first steps into web site development easier, introduce terms and methods, and be a guide to products and services. We’ll invite experts to provide information in various pertinent areas and we hope that through your comments you will help us shape the information to fit your needs.
Today you and I are presented with the opportunity to reach a world wide audience with our thoughts, ideas, services and products from the most remote outpost through a presense the world wide web. The questions of, "How do I create it?" and, "How do I let the world know I’m here?" can seem daunting. With something like 60 million active domains and 5 billion web pages how do they find me? There are literally thousands of tools and methods for creating web pages and an amazing number of hosting companies vying for your business.
As developers moving from the more “normal” world of software development to the internet applications we had the same sorts of challenges. Do we use ASP, ASP.NET, PHP, PERL or Coldfusion? What operating system and database do we use? And when we make a decision, even if it is the best one for today, will it still be a good decision for 5 years or even one year from now.
Our goal is to help you make your first steps into web site development easier, introduce terms and methods, and be a guide to products and services. We’ll invite experts to provide information in various pertinent areas and we hope that through your comments you will help us shape the information to fit your needs.
5 Comments:
Great post Paul, one thing I am interested in is the "How do people find my webpage?" question. Do you have any strategies for increasing a webpages search results? I know for me when you search for my website
www.sidekick-design.com I come up like 60th on Google and 3rd on Yahoo. Any thoughts?
Absolutely Sidekick,
Actually you are participating in one of the most valuable promotions for you web site and business. By providing free information and thus consulting you can create a much greater web presence and thus page ranking.
We’ll be talking a lot more about page ranking and developing your web presence in the future but by “giving” away your consulting you are building your business in a most powerful way!
Your genuine concern to give accurate and valuable advice will build not only page ranking but trust in the community that your business serves.
These are excellent points. I want to add that search-engine-optimization starts with a site that flows easily and contains good content.
Moving up the search engine results is dependent on several key factors:
1) links to your site;
2) content rich in common key words - thus, using basic terms is better than fancy words;
3) the amount of traffic to a site.
There are other tweaks and adjustments a webmaster can make to increase the search engine ranking of a website.
Excellent advice Paul!
LOL! I'll never be accused of using "Fancy words" so I think I'm pretty safe there. I'm always trying to edit my post to take out all the slang!! I'm pretty sure slang doesn't help your search results.
P.S. I need to post a cool picture of me like you two did.
We will write several chapters detailing concepts about search-engine-optimization and how to get a website noticed.
The Internet is like trillions of pages scattered across cyberspace. If you are selling gold for a penny per ounce and there's no way for people to find you, then you will not generate any sales.
Search engine optimization is as crucial as website design, web hosting setup, and content.
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